$49/month, or $29/month for 30 founding seats this month (locked in for life). Annual: $290/year (two months free). 14-day money-back guarantee.
On the Hailuo AI App: free tier and paid monthly plans (rates listed in app). On MiniMax Open Platform: billed per output second, with 2K tier priced above 768p tier. On this site: 18 credits per second at 768p and 29 credits per second at 2K, with annual plans showing 50% discount and various month
Key features
Mix and match hooks, bodies and CTAs to build dozens of ad variations automatically
Auto-cut raw footage and UGC into clips with AI tagging
Export ads with structured names for Meta Ads Manager reporting
Translate winning ads into 100+ languages with voice-over and captions re-timed
Analyze competitor ads and rebuild their structure with your own clips
Cost per result reporting by hook, body and CTA
Test one variable at a time with automatic batch composition
Private workspace with all videos and projects staying yours
Multimodal reference input: images, video, and audio
Context-IR token-based pricing variant
Downloadable weights for local deployment
H3-Contextual Omni Representation for modality bridging
Up to 12 reference files with caption compression
What makes it different
Dozens of ad variations in minutes instead of days, from footage you already have
Built by an ad agency for its own campaigns to solve drowning in edit requests
Real footage that looks like actual ads, not templates or AI avatars
One-click cancellation with no form, no conditions, 14-day full refund guarantee
Only model generating video and audio together natively
2K output at lower per-second rate than competitors
Downloadable open weights available
Accepts richer multimodal reference input than competitors