| What it does | Automate video creation with After Effects templates
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Established
| Established
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| Founded | 2020
| 2021
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| Based in | GB
| US
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| Pricing model | Freemium
| Freemium
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| Pricing | Starter: $48/month (yearly) or $69/month (monthly) for 50 min/month; Explorer: $94/month (yearly) or $134/month (monthly) for 100 min/month; Team: $182/month (yearly) or $259/month (monthly) for 200 min/month; Pro: $455/month (yearly) or $649/month (monthly) for 600 min/month; Unlimited: from $1,350
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - Native After Effects integration and rendering infrastructure
- Cloud-based rendering with unlimited scalability
- Dynamic content changes including text, images, audio, videos, and colors
- Layer scripting for conditional rendering and dynamic changes
- After Effects plugin for direct template upload
- Video preview before rendering
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - Built on Adobe After Effects infrastructure for compatibility with professional video templates
- Generate unlimited videos with no rendering limits on higher plans
- Rapid bulk video production capability demonstrated by clients creating hundreds of videos in days
- Flexible API and integration options for custom workflows and embedded video creation
- ISO 27001 certified and GDPR compliant for enterprise-grade security
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
| Not given
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| Open source | Not given
| Not given
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| Platforms | Not given
| Not given
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| Public API | Not given
| Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 63 ● no change since last check | 80 ● no change since last check |
| Trust Flow (Majestic) | 14 | 27 |
| Citation Flow (Majestic) | 38 | 51 |
| Referring domains (Majestic) | 586 | 12139 |