| What it does | AI product ad generator for ecommerce and social media campaigns
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Not given
| Established
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| Founded | Not given
| 2021
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| Based in | US
| US
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| Pricing model | Freemium
| Freemium
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| Pricing | Welcome credits: 4 free credits. Starter: $39.99/month (850 credits). Pro: $79.99/month (1,800 credits). Ultimate: $159.99/month (3,750 credits). Image generation starts at 4 credits. Video generation starts at 41 credits (5 seconds).
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - Upload one or up to five product reference images
- Multiple AI model selection for image and video generation
- Customizable UGC styles, scenes, and creative directions
- Multiple ad formats including square, portrait, landscape, and vertical story
- Generate up to four coordinated images per batch
- Video generation with controls for duration, resolution, and audio
- Optional person references for creator-led content
- Commercial-use outputs included in all plans
- Reviewed prompt directions and examples
- Real-time credit cost preview before generation
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - Start from one product photo without design experience or blank canvas
- Tested prompt directions with reviewed source-to-result examples
- Create multiple coordinated campaign assets in one workflow
- Flexible credit system with no expiration on welcome and one-time packs
- Support for multiple AI models with adjustable quality and duration settings
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 15 ▼ −1 (down) since last check | 80 ● no change since last check |
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| Trust Flow (Majestic) | 21 | 27 |
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| Citation Flow (Majestic) | 27 | 51 |
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| Referring domains (Majestic) | 116 | 12139 |
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Photo2Ads
Luma