| What it does | AI image generator and photo editor for creating product photos, consistent characters, and illustrations
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Not given
| Established
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| Founded | Not given
| 2021
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| Based in | Not given
| US
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| Pricing model | Freemium
| Freemium
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| Pricing | Starter: $14.99 USD/mo (350 credits/month); Pro: $39.99 USD/mo (1,600 credits/month); Premium: $119 USD/mo (5,500 credits/month). Annual plans available at 50% off. One-time credit packs available with 365-day validity.
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - Text-to-image generation from descriptions
- Photo editing with plain-language instructions
- Reference-guided image creation
- Character consistency across multiple generations
- Readable text and typography in images
- Multiple reference image combination
- Generation history and saved results
- Customizable aspect ratios and composition
- Batch generation capabilities
- Commercial license for paid plans
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - Preserves character and product details across multiple scenes with reference-guided generation
- Creates readable text and typography directly within generated images
- Plain-language photo editing without requiring complete image rebuilding
- Workspace design supporting iterative refinement and saved creation history
- Focus on practical use cases like product photography and visual storytelling workflows
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 15 ▲ +1 (up) since last check | 80 ● no change since last check |
| Trust Flow (Majestic) | 1 | 27 |
| Citation Flow (Majestic) | 19 | 51 |
| Referring domains (Majestic) | 18 | 12139 |