| What it does | AI agents for creative work that generate, understand, and operate in the physical world
| Ultra-fast text-to-image AI for creators and developers
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| Stage | Established
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| Founded | 2021
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| Based in | US
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| Pricing model | Freemium
| Paid
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| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| Creator: $15 (50% off $30) for 600 image generations, commercial use license, batch generation, priority support, credits valid for 1 year. Studio: $59 (50% off $118) for 3000 image generations, commercial use license, batch generation, priority support, credits valid for 1 year.
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| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - Turbo inference with latency-optimized sampling for rapid feedback loops and batch generation
- Prompt and negative prompt guidance to control compositions and remove artifacts
- High-resolution 1024px outputs with strong edges, textures and lighting control
- One-click style presets including cinematic, product, portrait and illustration looks
- History and downloads to keep recent generations and export results
- Production-ready with observability, rate limits and safe defaults
- 0.7 seconds average first-frame latency on A100 GPUs
- 8-12GB VRAM friendly for local runs and lean cloud deployments
- Commercial use license included with all plans
- Batch generation capability for processing multiple images
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| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - Exceptional speed with 0.7s first-frame latency enabling real-time creative workflows
- Consistent character and style generation for maintaining visual coherence across batches
- Low hardware requirements optimized for 8-12GB VRAM for local and cloud deployment
- Production-ready reliability with observability and safe defaults for enterprise use
- Commercial rights included enabling direct use of generated images in professional projects
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 16 ● no change since last check |
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| Trust Flow (Majestic) | 27 | 5 |
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| Citation Flow (Majestic) | 51 | 17 |
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| Referring domains (Majestic) | 12139 | 35 |
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Luma