| What it does | AI agents for creative work that generate, understand, and operate in the physical world
| Virtual staging for real estate listings and room redesigns from photos
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| Stage | Established
| Startup
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| Founded | 2021
| 2024
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| Based in | US
| Not given
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| Pricing model | Freemium
| Freemium
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| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| Free account with 2 watermarked renders and free floor-plan workspace. Starter pack $9 USD (50 credits). Pro $39 USD/month (500 credits) or $349/year. Business $99 USD/month (2,000 credits) or $899/year. One-time credit packs: 200 credits $19, 500 credits $39, 1,000 credits $69, 1,500 credits $99.
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| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - Stage up to 20 photos in one style for whole listings
- MLS-ready downloads with virtually staged label and link to original
- Automatic structural verification of walls, windows, and doors
- Free floor-plan editor with 3D preview and PDF export
- Upload and trace existing floor plans into editable lines
- Photoreal renders under one minute
- Commercial license for all paid plans
- Automatic refunds on failed renders
- Private account storage with no use for model training
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| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - Photoreal renders that preserve room geometry while changing surfaces
- Free floor-plan planning and editing workspace
- Automatic structural checking for MLS compliance
- Plain language design briefs without design vocabulary needed
- All outputs available for commercial use including real estate listings
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 1 ● no change since last check |
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| Trust Flow (Majestic) | 27 | 4 |
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| Citation Flow (Majestic) | 51 | 14 |
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| Referring domains (Majestic) | 12139 | 3 |
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Luma
Renovaitor