| What it does | AI agents for creative work that generate, understand, and operate in the physical world
| All-in-one AI studio for creating product images, videos, voiceovers, and music
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| Stage | Established
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| Founded | 2021
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| Based in | US
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| Pricing model | Freemium
| Freemium
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| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| Free: 5 FLUX Schnell images total, no card required. 7-day trial: 100 credits after adding a card, $0 today, then Starter at $14.99/month, Pro at $34.99/month, or Studio at $79.99/month. Starter: 1,000 credits/month, 10 GB storage. Pro: 2,500 credits/month, 50 GB storage. Studio: 5,500 credits/month
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| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - Image generation with multiple AI models including FLUX, Seedream, Stable Diffusion
- Character design and consistent character creation
- Brand asset management and Ad Studio for campaigns
- Planning and prompt refinement tools
- Editing tools including background removal and upscaling
- Reference-guided image generation from uploaded assets
- Commercial usage rights on paid generations
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| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - Single unified interface and credit system instead of multiple subscriptions
- All AI models integrated in one studio with no tab switching needed
- Full model selection and advanced controls available beyond guided workflows
- Transparent credit costs shown before generation begins
- Free exploration with limited credits before requiring a card
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 13 ▲ +1 (up) since last check |
| Trust Flow (Majestic) | 27 | 6 |
| Citation Flow (Majestic) | 51 | 29 |
| Referring domains (Majestic) | 12139 | 52 |