| What it does | AI agents for creative work that generate, understand, and operate in the physical world
| Put yourself in the lead of DJ Khaled and Drake's POPSTAR music video from one photo
|
|---|
| Stage | Established
| Startup
|
|---|
| Founded | 2021
| 2026
|
|---|
| Based in | US
| Not given
|
|---|
| Pricing model | Freemium
| Paid
|
|---|
| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| One-time credit packs: Single (10 credits) $9.99, Duo Pack (50 credits) $29, Crew Pack (350 credits) $99, Studio Pack (900 credits) $199, Label Pack (3,000 credits) $499. Monthly subscriptions: Basic (100 credits/month) $29.90, Pro (300 credits/month) $49.90, Studio (800 credits/month) $99.90. Yearl
|
|---|
| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - Upload a single photo and the AI renders you in the POPSTAR music video
- Choose video length of 5, 8, 10 or 12 seconds
- Select vertical 9:16 format for TikTok and Reels or wide 16:9 format
- Download MP4 files with no watermark
- Original POPSTAR song included in every clip
- Render at 480p or 720p resolution
- Saved creation history in My Creations
- Works on mobile phones and browsers
|
|---|
| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - Built specifically around the viral POPSTAR music video instead of generating motion from text prompts
- No watermark on any generated video
- Render ready to post directly to TikTok, Reels and Shorts
- Automatic credit refund if render fails or safety filter blocks the photo
- Lip-sync matches the original POPSTAR audio track
|
|---|
| Free plan | Not given
| Not given
|
|---|
| Open source | Not given
| Not given
|
|---|
| Platforms | Not given
| Not given
|
|---|
| Public API | Not given
| Not given
|
| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 25 ▼ −1 (down) since last check |
| Trust Flow (Majestic) | 27 | 6 |
| Citation Flow (Majestic) | 51 | 14 |
| Referring domains (Majestic) | 12139 | 30 |