| What it does | AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Established
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| Founded | 2021
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| Based in | US
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| Pricing model | Freemium
| Freemium
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| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| Free: 2 trial images (Nano Banana 2 Lite at 1K, no account needed). Paid: Credit packs from $9.90 to $69.90. Costs: 25 credits at 1K, 35 at 2K, 75 at 4K, plus 2 credits per reference image. Starter Pack $9.90 (800 credits, ~32 images at 1K), Standard Pack $29.90 (2,600 credits, ~104 images at 1K), P
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| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - 4K text-to-image generation with lifelike skin and coherent backgrounds
- Precise local edits to recolor, remove objects or swap elements
- Product recontextualization into any setting
- Readable text rendering for signs, posters and infographics
- 14-image fusion to combine people, outfits and styles
- Consistent character generation across multiple images
- 14 aspect ratios from 1:8 to 8:1
- Up to 14 reference images per request as JPG, PNG or WebP
- Commercial use rights with SynthID watermark
- No API key or code required; browser-based access
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| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - 3x faster than previous Flash image models
- Removes tiling artifacts on wide and panoramic formats at 2K and 4K
- Natural character consistency maintained across series while keeping other elements stable
- Accurate text rendering in quotes for direct spelling control
- Pay-per-use credits with automatic refunds for failed generations
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 16 ▲ +2 (up) since last check |
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| Trust Flow (Majestic) | 27 | 12 |
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| Citation Flow (Majestic) | 51 | 20 |
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| Referring domains (Majestic) | 12139 | 81 |
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Luma
nanobanana 2.1