| What it does | AI agents for creative work that generate, understand, and operate in the physical world
| The female Draco Malfoy fan-made character creator
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| Stage | Established
| Startup
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| Founded | 2021
| 2026
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| Based in | US
| Not given
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| Pricing model | Freemium
| Freemium
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| Pricing | Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
| Free: 1 credit for new accounts. Starter: $9.90 for 120 credits (≈ 120 images at 1K or ≈ 8 ten-second clips). Creator: $29.90 for 400 credits (≈ 400 images at 1K or ≈ 26 ten-second clips). Studio: $79.90 for 1200 credits (≈ 1200 images at 1K or ≈ 80 ten-second clips). Per action: 1K image costs 1 cr
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| Key features | - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
| - Generate AI images from text descriptions, selfies, or sketches
- Customizable outfits including school robe, ball gown, Quidditch, and casual wear
- Multiple expression options like smirk, tsundere blush, pout, and soft smile
- Various art styles including anime, manga ink, chibi, and painterly
- Animate images into 5-second or 10-second 9:16 vertical videos
- Keep character consistency across multiple scenes and comic panels
- Create 4-panel comics and various layouts
- Browse library of 175+ fan works including comics, art, videos, and fanfiction
- Image resolution options of 1K and 2K
- Credits never expire and can be used anytime
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| What makes it different | - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
| - No subscription model; pay-per-credit with credits that never expire
- Free tier available with 1 free credit and no credit card required
- Maintains character consistency across multiple images using reference feature
- All pricing and credit costs displayed before generation with automatic refunds on failed runs
- Curated library of 175+ credited fan works from the community
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
| Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 10 ▲ +1 (up) since last check |
| Trust Flow (Majestic) | 27 | 10 |
| Citation Flow (Majestic) | 51 | 20 |
| Referring domains (Majestic) | 12139 | 14 |