| What it does | AI voice-over generator and talking-head avatar video studio
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Not given
| Established
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| Founded | Not given
| 2021
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| Based in | FR
| US
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| Pricing model | Paid
| Freemium
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| Pricing | Audio minutes: 30 min at €7.50 excl. tax, 120 min at €24.00 excl. tax, 600 min at €90.00 excl. tax. Video minutes: 10 min at €25.00 excl. tax, 30 min at €60.00 excl. tax, 120 min at €180.00 excl. tax. Prices shown are excl. VAT; tax added at checkout.
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - Voice cloning from short audio samples
- Talking-head avatar videos with synthesized speech
- Available in English, French, German, Italian and Spanish
- Asynchronous processing on dedicated GPUs
- Shared credit pools for teams and organizations
- Reusable avatars and voice libraries
- Direct download and commercial use rights
- Billed to the second for actual usage
- No expiration on purchased credits
- Secure Stripe payment processing
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - No subscription required, buy credits that never expire
- Price decreases with larger packs
- Everything runs in the browser with no software installation
- Faithful voice cloning with timbre, pace and intonation preservation
- Commercial use allowed for ads, courses, product videos and podcasts
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 5 ▼ −1 (down) since last check | 80 ● no change since last check |
| Trust Flow (Majestic) | 1 | 27 |
| Citation Flow (Majestic) | 22 | 51 |
| Referring domains (Majestic) | 9 | 12139 |