| What it does | Create cinematic AI videos from text, images, audio, and video prompts online
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Not given
| Established
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| Founded | Not given
| 2021
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| Based in | Not given
| US
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| Pricing model | Freemium
| Freemium
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| Pricing | Monthly subscription plans: Standard $9.90/month (1,500 credits), Pro $29.90/month (5,000 credits), Max $79.90/month (16,000 credits). Annual plans with savings: Standard $105.60/year, Pro $297.60/year, Max $825.60/year. One-time credit packs: 1,200 Credits $9.90, 4,000 Credits $29.90, 12,000 Credit
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - Text-to-video generation from natural language prompts
- Image-to-video animation of still images and product photos
- AI video remix to describe scene changes
- Conversational editing with natural language instructions
- Browser-based online studio without installation
- Multimodal input combining text, images, audio, and video
- Credit-based rendering system
- MP4 download without watermark
- Developer API for integrating video generation into apps
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - One unified workflow combining text, image, audio, and video inputs instead of switching between separate tools
- Pricing about 50% lower than official model pricing
- Access to multiple AI video models in one interface
- Conversational editing loop for iterating without professional editing software
- Creator and developer workflows with online studio plus API access
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 20 ▲ +1 (up) since last check | 80 ● no change since last check |
| Trust Flow (Majestic) | 6 | 27 |
| Citation Flow (Majestic) | 21 | 51 |
| Referring domains (Majestic) | 107 | 12139 |