AI agents for creative work that generate, understand, and operate in the physical world
Stage
Not given
Established
Founded
Not given
2021
Based in
Not given
US
Pricing model
Free
Freemium
Pricing
Not given
Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
Key features
12-season color analysis system
On-device photo processing with no upload
Personalized color palette with hex codes
Colors to avoid with reasoning
Outfit and styling guidance
Makeup shade recommendations for lipstick, blush, and eyeshadow
Face landmark detection and color sampling
Shareable palette link
Download palette as image
Multimodal creative workspace for image, video, audio, and text
Ray3.2 video generation model with direct frame control and cinematic quality
Uni-1 brand intelligence model for consistent visual generation
Brainstorm Mode for conceptual planning without media generation
Create Mode for generating images, video, audio, and text
Team collaboration with shared credits and project organization
Luma Skills for building and reusing creative workflows
Export capabilities including EXR files for professional workflows
Video localization with natural voiceovers and synced visuals
Automatic model selection by Luma Agent or manual model choice
What makes it different
Completely free with no account or signup required
Runs entirely in your browser with no data uploaded to servers
AI-assisted analysis based on established color science, not just black-box predictions
Modern 12-season system instead of basic 4-season approach
Works from a single photo without questionnaire or appointment booking
End-to-end creative workflows with shared context across all formats and team members
Frontier research models built in-house and shipped directly to creative professionals
Brand intelligence at the model level that maintains visual consistency
Parallel collaboration allowing teams and agents to work simultaneously
Physical AI and robotics research through Open Physical AI Lab