| What it does | Photorealistic AI virtual staging and room redesign from a photo in 15–60 seconds
| AI agents for creative work that generate, understand, and operate in the physical world
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| Stage | Startup
| Established
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| Founded | 2026
| 2021
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| Based in | CA
| US
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| Pricing model | Not given
| Freemium
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| Pricing | Free: 3 renders for life, no credit card. Room Pack: $9 USD one-time for 20 renders. Pro: $46 USD per month or $39 USD per month billed yearly ($468 per year) for 250 renders per month. Agency: $99 USD per month or $89 USD per month billed yearly ($1,068 per year) for 1,000 renders per month.
| Individual plans: Plus $30/month ($300/year) with 10,000 credits, Pro $90/month ($900/year) with 40,000 credits, Ultra $300/month ($3,000/year) with 150,000 credits. Business plans available with team management, SSO, and analytics. Video generation costs range from 20 credits/5 sec at 360p to 1200
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| Key features | - 60+ interior and outdoor design styles
- Results in 15–60 seconds depending on how much detail the space has
- Walls, windows, doorways, ceiling height and camera angle preserved from original photo
- Automatic quality check of every render against the original photo
- Custom prompts to describe changes in plain English (Pro and Agency)
- AI cleanup to remove clutter and unwanted objects (Pro and Agency)
- Outdoor styles for backyards, patios and gardens (Pro and Agency)
- 2K downloads on Pro, 4K lossless PNG on Agency
- Virtually Staged stamp on paid renders
| - Multimodal creative workspace for image, video, audio, and text
- Ray3.2 video generation model with direct frame control and cinematic quality
- Uni-1 brand intelligence model for consistent visual generation
- Brainstorm Mode for conceptual planning without media generation
- Create Mode for generating images, video, audio, and text
- Team collaboration with shared credits and project organization
- Luma Skills for building and reusing creative workflows
- Export capabilities including EXR files for professional workflows
- Video localization with natural voiceovers and synced visuals
- Automatic model selection by Luma Agent or manual model choice
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| What makes it different | - Photorealistic results in just 15–60 seconds without moving any furniture
- Core room architecture stays exact—only furniture, decor and finishes change
- Commercial license included on paid plans for MLS and real estate listings
| - End-to-end creative workflows with shared context across all formats and team members
- Frontier research models built in-house and shipped directly to creative professionals
- Brand intelligence at the model level that maintains visual consistency
- Parallel collaboration allowing teams and agents to work simultaneously
- Physical AI and robotics research through Open Physical AI Lab
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| Free plan | Not given
| Not given
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| Open source | Not given
| Not given
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| Platforms | Not given
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| Public API | Not given
| Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 5 ▼ −1 (down) since last check | 80 ● no change since last check |
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| Trust Flow (Majestic) | 8 | 27 |
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| Citation Flow (Majestic) | 23 | 51 |
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| Referring domains (Majestic) | 13 | 12139 |
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AI Flip Room
Luma