Platform for business orchestration and automation enabling AI agents, robots, and people to deliver outcomes at scale
Your private AI machine in the cloud
Stage
Established
Not given
Founded
2005
Not given
Based in
US
IE
Pricing model
Freemium
Freemium
Pricing
Free Community plan forever. Basic starting at $25 per month. Standard and Enterprise plans available by contacting sales. Test Cloud Standard available with 60-day free trial; Test Cloud Enterprise available by contacting sales.
Standard: Free forever. Plus: €9/month. Pro: €25/month. Team plan: No subscription, pay per machine and per AI use from prepaid balance in US dollars. Machine sizes: R0 $5/month, R1 $10/month, R2 $30/month. AI pricing per million tokens: Rool® 1 input $0.35, cached input $0.07, output $0.70. Rool® 1
Key features
Business orchestration coordinating work across AI, people, and systems
Agentic AI agents that reason and handle complex workflows
Intelligent document processing extracting data from complex layouts and multiple languages
Process monitoring and optimization with Process Mining
Self-healing automation that suggests fixes for broken automations
Governance controls for data, models, and actions with audit records
Testing automation with agentic testing across enterprise applications
Persistent memory that builds knowledge graphs over time
File storage and management with version control
Collaboration with shared access and permissions
Multiple Rool Machines per account
Built-in connectors and custom MCP servers
Full data export and API access
Progressive Web App and mobile apps
Hourly credit refills with daily limits
Rool 1 and Rool 1.5 AI models
EU infrastructure with self-hosted models
What makes it different
End-to-end orchestration from intake to outcome across agents, robots, and people on one platform
Built on over 20 years of real enterprise process expertise
Proven measurable outcomes with $10M+ average documented savings per enterprise customer
Trusted by 91% of reviewers according to Gartner Peer Insights
Private machine isolated at VM level, not just by access rules
Hosted entirely in the EU with self-hosted AI models
UiPath®
Rool®