AI agent grounded in customer journey context for enterprise CX operations
AI idea validation for solo founders
Stage
Established
Established
Founded
2016
2018
Based in
NL
AU
Pricing model
Not given
Freemium
Pricing
Trial: 30-day free trial with 2 users and 5 journeys, capped AI use. Management and Strategic plans require custom quotes based on journey count. Minimum spend shown represents around 5 journeys, with per-journey fees decreasing as more journeys are added. Annual invoicing upfront.
Free tier allows reading idea scores. Sign up to read 3 full ideas a month, or go Pro for full access.
Key features
Ask in plain language and receive answers grounded in customer journeys
Surfaces insights and identifies where friction is accumulating
Generates executive briefs, sprint inputs and stakeholder reports
Cites sources for every claim with specific journey steps and research pieces
Aligns business KPIs and voice of customer data to customer journeys
Skills framework for standardized, repeatable AI tasks
Role-based access controls and enterprise security
No data sharing with third-party AI providers
TheyDo MCP for integration with external AI systems
Scoring on five dimensions: tech barrier, revenue potential, operation complexity, market competition, demand certainty
Submit your own idea for evaluation
Detailed build plans with steps, stack, costs and risks
Team hiring for project execution
Free access to idea scores and signup option
What makes it different
Every answer cites sources and cannot hallucinate because it only reasons over your data
Turns raw transcripts and notes into structured journey insights in minutes instead of weeks