Four subscription plans ranging from $8.2/month (120 credits) to $279.3/month (7,200 credits) when billed annually. New users receive 6 free credits with no credit card required. Credits roll over for up to 6 months.
Free: 40 welcome credits (one-time). Starter: $9.9/month (400 credits monthly) or $59.40/year. Pro: $29.9/month (1,600 credits monthly) or $179.40/year. Credit packs: 320 credits for $9.90 or 1,200 credits for $29.90. Video costs: 480P at 5 credits per second, 768P at 8 credits per second.
Key features
Ghost Mannequin - Remove models and mannequins to create 3D hollow effect
AI Fashion Model - Generate realistic try-on images without models or photoshoots
Image to Video - Turn product images into engaging videos with smooth motion
Color Change - AI recoloring tools to create product color variations
Jewelry Retouching - Refine supplier photos to catalog white
Jewelry Model - Place jewelry pieces on model templates
Flat Lay - Create clean white-background images from product photos
Face Swap - Swap faces in product images
Fashion Video - Create product videos from garment photos
Batch Editing - Process large catalogs consistently across multiple SKUs
Product Agent mode - converts product photos to commercial videos without manual prompts
Text to Video mode - creates videos from written descriptions
Image to Video mode - animates images with motion prompts
Batch video generation from multiple product photos
Video lengths from 5 to 15 seconds
Resolution options at 480P and 768P
Multiple aspect ratios including vertical video support
Scene-appropriate sound effects and ambience generation
Private video history and download management
Background processing - leave page while video generates
What makes it different
Designed specifically for ecommerce product photography workflows unlike general AI image generators
Under $0.10 per image cost for high-volume sellers
Available on web, iOS, Android, and Shopify app
No studio needed - works with phone photos and simple product shots
Results ready to list in minutes without additional editing
No prompt writing required for Product Agent - automatically creates commercial prompts from product photos
Three specialized video generation modes in one workspace
Powered by H3 Max Turbo, fal.ai's optimized version of MiniMax H3
Batch upload for creating multiple product videos at once
Transparent credit-based pricing with no expiry on purchased credits
Snappyit
H3 Max Turbo