On the Hailuo AI App: free tier and paid monthly plans (rates listed in app). On MiniMax Open Platform: billed per output second, with 2K tier priced above 768p tier. On this site: 18 credits per second at 768p and 29 credits per second at 2K, with annual plans showing 50% discount and various month
Free plan: $0 with 5 starter credits. Monthly plan: $39/month with 500 credits every month renewing on the 1st, no contract, cancel any time. Lifetime deal available from $29.
Key features
Multimodal reference input: images, video, and audio
Context-IR token-based pricing variant
Downloadable weights for local deployment
H3-Contextual Omni Representation for modality bridging
Up to 12 reference files with caption compression
Create product photos, ad creatives, illustrations and art from text descriptions
Remove backgrounds, upscale up to 4x, vectorize and fix lighting
Generate studio quality headshots from selfies
Create videos with voiceover and captions from script
Re-edit videos into fresh variations with different styles and pacing
Research viral trends, sounds and hooks in your niche
View top TikTok and Meta ads to spy on competitor content
Full commercial usage rights included on all plans
Library to save and organize all created images and videos
Puff AI assistant for ideas, scripts and captions
What makes it different
Only model generating video and audio together natively
2K output at lower per-second rate than competitors
Downloadable open weights available
Accepts richer multimodal reference input than competitors
One flat monthly price for all creation, editing, video and viral research tools in a single studio
Research what is going viral in your niche before creating content
Turn one video into multiple fresh variations optimized for different platforms and testing
Full commercial usage rights included on all plans
Multiple AI image generation engines to choose from for different styles