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MakeRoll vs Instories

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

MakeRoll compared with Instories
DetailMakeRoll logo MakeRollInstories logo Instories
What it doesAI clip maker that turns long videos into short vertical clips for TikTok, Reels and Shorts AI-powered platform for creating animated stories and social videos
StageStartup Established
Founded2026 2018
Based inFR CY
Pricing modelNot given Freemium
PricingFree: 60 credits/month. Creator: €9/month (€108 yearly, save €72); Pro: €17.40/month (€208.80 yearly, save €139.20). All prices include VAT. 1 credit equals 1 minute of source video. Editing and exporting are unlimited and free. Free tier available with limited features; paid plans available for additional features and capabilities
Key features
  • Text-based editing: edit by modifying the transcript
  • Auto-reframing to vertical format (9:16, 1:1, 16:9)
  • Animated captions with multilingual transcription
  • Caption translation to English, French and Spanish
  • Save and apply templates for consistent branding
  • Direct publishing to TikTok and Instagram
  • Integration with ChatGPT, Claude and Cursor
  • Browser-based with no installation required
  • Background processing on GPU servers
  • Over 300 stylish templates for stories, reels, shorts, and posts
  • AI video generation with text-to-video scenes
  • AI voiceover and auto-synced subtitles
  • Auto-branding with logo, fonts, and colors
  • AI script generator for business videos
  • Team collaboration and commenting features
  • Stock library with business-ready footage and icons
  • Image generator and AI shorts creation
  • Remove background tool
  • Multi-format video export for social platforms
What makes it different
  • Whole story clips: every clip carries its own setup and payoff, not cut mid-story
  • Unlimited editing and exporting with no additional cost
  • AI-powered scoring explains why each clip is recommended
  • Launch pricing locked for as long as subscription stays active
  • Daily trend reviews and content categories updated twice a week
  • Virality Score to estimate post performance potential
  • All-in-one platform combining design, AI, and business tools
  • Used by 15 million users creating 30 million videos monthly
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)1 no change since last check44 no change since last check
Trust Flow (Majestic)35
Citation Flow (Majestic)2227
Referring domains (Majestic)14262

7 details filled in for both companies.

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