Magic Hour vs LastShoot

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Magic Hour compared with LastShoot
Detail	Magic Hour	LastShoot
What it does	AI platform for generating and editing video, images, and audio	Image AI API for on-model imagery, virtual try-on, and ad creative for ecommerce and fashion
Stage	Not given	Not given
Founded	2023	Not given
Based in	US	US
Pricing model	Freemium	Not given
Pricing	Free plan available. Paid plans: Creator €17/month (€129/year), Pro €36/month (€276/year), Business €84/month (€672/year). Credit packs: Starter $10, Standard $30, Large $80, Max $160.	Pro: $166/month (annual) or $199/month (monthly) with $200 API allowance. Studio: $416/month (annual) or $499/month (monthly) with $500 API allowance. Enterprise: from $1,999/month (annual). All plans billed by processing time at $0.0012 per second. Typical costs at 1024×1024: image generation ~$0.0
Key features	Text-to-video generation Image-to-video animation Face swap (photo and video) Talking photo with lip sync AI image generation from text Image editing with AI prompts Video restyling REST API with SDKs 10,000+ templates	On-model imagery generation from product photos Virtual try-on for garments on AI models Background replacement and removal Identity lock, faceswap, and model consistency Video, speech, and 3D generation Asynchronous job processing with webhooks Product detail preservation with controls Commercial licensing and AI disclosure metadata Upscaling and image finishing
What makes it different	Free core tools without sign-up or credit card One unified platform for video, image, and audio creation Credits roll over monthly with no expiration Commercial use rights included with paid plans Full API and SDK access on all plans	No image storage or model training on user content Tuned specifically for fashion and product imagery with preserved detail EU AI Act compliant with built-in transparency Full content pipeline chainable into workflows
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	78 −1 (down) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	33	0
Citation Flow (Majestic)	52	0
Referring domains (Majestic)	7076	0

5 details filled in for both companies.

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