Aesthetic-first AI image generator with style control and creative direction tools
2K video with native stereo audio in one pass
Stage
Not given
Startup
Founded
Not given
2026
Based in
Not given
Not given
Pricing model
Not given
Freemium
Pricing
Annual plans (50% off launch offer): Starter $9.9/month (9,600 credits yearly), Pro $19.9/month (24,000 credits yearly), Studio $44.9/month (72,000 credits yearly). Monthly and one-time credit packs also available.
On the Hailuo AI App: free tier and paid monthly plans (rates listed in app). On MiniMax Open Platform: billed per output second, with 2K tier priced above 768p tier. On this site: 18 credits per second at 768p and 29 credits per second at 2K, with annual plans showing 50% discount and various month
Key features
Expressive text-to-image generation with aesthetic diversity
Style references with adjustable per-reference strength
Moodboard direction for coherent visual language
Adjustable creativity levels from raw to high
Medium and Large model variants
Krea 2 Turbo speed-optimized variant
Up to 9 reference image slots per generation
4K resolution export capability
Prompt expansion for richer visual briefs
Commercial-use licensing on all paid plans
Multimodal reference input: images, video, and audio
Context-IR token-based pricing variant
Downloadable weights for local deployment
H3-Contextual Omni Representation for modality bridging
Up to 12 reference files with caption compression
What makes it different
Separates subject intent from aesthetic intent for precise style exploration
Top-ten placement on Artificial Analysis text-to-image leaderboard
Open-source model weights available on Hugging Face
Wider aesthetic vocabulary covering raw, photographic, illustrative, and painterly styles
Designed for early art direction when exploration matters more than a single polished answer
Only model generating video and audio together natively
2K output at lower per-second rate than competitors
Downloadable open weights available
Accepts richer multimodal reference input than competitors