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Highlightly vs Instories

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Highlightly compared with Instories
DetailHighlightly logo HighlightlyInstories logo Instories
What it doesTurn articles, PDFs, and transcripts into source-backed social media graphics and captions AI-powered platform for creating animated stories and social videos
StageNot given Established
FoundedNot given 2018
Based inNot given CY
Pricing modelFreemium Freemium
PricingFree plan with 20 credits. Pro: $15/month with 200 credits/month. Creator: $39/month with 800 credits/month. Agency: $99/month with 3,000 credits/month. Annual billing saves 20%. Source ingestion costs 6 credits for Faithful Extract, 8 for Clean Rewrite, 10 for Research Brief. Article search costs 2 Free tier available with limited features; paid plans available for additional features and capabilities
Key features
  • Extract quotes, stats, and hooks from articles, PDFs, and transcripts
  • Multi-format input: article URLs, PDFs, DOCX, PPTX, YouTube transcripts, text paste, and article search
  • Pre-filled quote cards, stat cards, carousels, and screenshots
  • Brand kit application across all assets
  • Multiple export ratios for different platforms
  • Platform-specific captions for LinkedIn, X, Instagram, and Reddit
  • Screenshot capture, slicing, and annotation
  • LinkedIn carousel sequence builder
  • Session auto-save and cloud sync
  • AI-powered carousel and graphic generation
  • Over 300 stylish templates for stories, reels, shorts, and posts
  • AI video generation with text-to-video scenes
  • AI voiceover and auto-synced subtitles
  • Auto-branding with logo, fonts, and colors
  • AI script generator for business videos
  • Team collaboration and commenting features
  • Stock library with business-ready footage and icons
  • Image generator and AI shorts creation
  • Remove background tool
  • Multi-format video export for social platforms
What makes it different
  • Real quotes and stats extracted from actual sources with no hallucination
  • Source-backed extraction preserves attribution and credibility
  • One source becomes a full content kit in under 60 seconds
  • Automatic brand consistency applied across all assets
  • Ready-to-edit templates reduce design time from 2 hours to seconds
  • Daily trend reviews and content categories updated twice a week
  • Virality Score to estimate post performance potential
  • All-in-one platform combining design, AI, and business tools
  • Used by 15 million users creating 30 million videos monthly
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)16 −1 (down) since last check44 no change since last check
Trust Flow (Majestic)215
Citation Flow (Majestic)2027
Referring domains (Majestic)85262

5 details filled in for both companies.

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