Highlightly vs Genjutsu

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Highlightly compared with Genjutsu
Detail	Highlightly	Genjutsu
What it does	Turn articles, PDFs, and transcripts into source-backed social media graphics and captions	AI character swap in any video, no subscription
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Freemium	Paid
Pricing	Free plan with 20 credits. Pro: $15/month with 200 credits/month. Creator: $39/month with 800 credits/month. Agency: $99/month with 3,000 credits/month. Annual billing saves 20%. Source ingestion costs 6 credits for Faithful Extract, 8 for Clean Rewrite, 10 for Research Brief. Article search costs 2	400 credits for $4.99 USD, 1,200 credits for $14.99 USD, 3,000 credits for $29.99 USD, 7,200 credits for $59.99 USD. A 5-second 480P video costs about $1.25. Credits are one-time purchases and never expire.
Key features	Extract quotes, stats, and hooks from articles, PDFs, and transcripts Multi-format input: article URLs, PDFs, DOCX, PPTX, YouTube transcripts, text paste, and article search Pre-filled quote cards, stat cards, carousels, and screenshots Brand kit application across all assets Multiple export ratios for different platforms Platform-specific captions for LinkedIn, X, Instagram, and Reddit Screenshot capture, slicing, and annotation LinkedIn carousel sequence builder Session auto-save and cloud sync AI-powered carousel and graphic generation	Motion Transfer mode that rebuilds the entire video around original motion Object Swap mode to change selected targets only Replace multiple people with up to 10 reference photos per video Swap characters, outfits, products, or objects Optional prompt for specific instructions Output quality options from 480P to 1080P Cost preview before video generation Support for videos 4 to 30 seconds long up to 100 MB Preserves original motion, timing and camera movement
What makes it different	Real quotes and stats extracted from actual sources with no hallucination Source-backed extraction preserves attribution and credibility One source becomes a full content kit in under 60 seconds Automatic brand consistency applied across all assets Ready-to-edit templates reduce design time from 2 hours to seconds	No subscription required - pay per video with one-time credit packs Credits never expire Transparent pricing shown before generation starts Two editing modes for different use cases Replace multiple subjects in a single video
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	16 −1 (down) since last check	3 no change since last check
Trust Flow (Majestic)	21	0
Citation Flow (Majestic)	20	15
Referring domains (Majestic)	85	2

5 details filled in for both companies.

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