Highlightly vs AIBroll

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Highlightly compared with AIBroll
Detail	Highlightly	AIBroll
What it does	Turn articles, PDFs, and transcripts into source-backed social media graphics and captions	AI B-roll generator that turns scripts into motion design B-roll
Stage	Not given	MVP
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Freemium	Free trial
Pricing	Free plan with 20 credits. Pro: $15/month with 200 credits/month. Creator: $39/month with 800 credits/month. Agency: $99/month with 3,000 credits/month. Annual billing saves 20%. Source ingestion costs 6 credits for Faithful Extract, 8 for Clean Rewrite, 10 for Research Brief. Article search costs 2	Not given
Key features	Extract quotes, stats, and hooks from articles, PDFs, and transcripts Multi-format input: article URLs, PDFs, DOCX, PPTX, YouTube transcripts, text paste, and article search Pre-filled quote cards, stat cards, carousels, and screenshots Brand kit application across all assets Multiple export ratios for different platforms Platform-specific captions for LinkedIn, X, Instagram, and Reddit Screenshot capture, slicing, and annotation LinkedIn carousel sequence builder Session auto-save and cloud sync AI-powered carousel and graphic generation	Generates B-roll from script text Kinetic typography for key phrases Animated charts for numbers and data Icon motion for concepts Multiple aspect ratios (16:9, 9:16, 1:1) Exports as MP4 video files Compatible with major video editors Works from voiceover scripts or transcripts UI motion and product animation No camera or footage required
What makes it different	Real quotes and stats extracted from actual sources with no hallucination Source-backed extraction preserves attribution and credibility One source becomes a full content kit in under 60 seconds Automatic brand consistency applied across all assets Ready-to-edit templates reduce design time from 2 hours to seconds	Focuses on motion design B-roll instead of stock footage or AI video clips Motion design graphics created from descriptions rather than filmed or pulled from libraries Eliminates the slowest part of video production: finding matching B-roll Best for videos where words and numbers matter more than scenery
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	16 −1 (down) since last check	25 −1 (down) since last check
Trust Flow (Majestic)	21	5
Citation Flow (Majestic)	20	15
Referring domains (Majestic)	85	27

4 details filled in for both companies.

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