| What it does | Self-hostable AI workflow automation platform
| AI-native managed operations for service businesses
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| Stage | Not given
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| Founded | Not given
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| Based in | Not given
| GB
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| Pricing model | Freemium
| Paid
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| Pricing | Community: Free (1 user, 10 workflows, no license key); Starter: $19/month (3 users, 25 workflows, 3 activations); Pro: $59/month (10 users, 150 workflows, 10 activations); Unlimited: $149/month (25 users, unlimited workflows within fair use, 25 activations); Enterprise: Custom Quote
| Setup fee: £350–£500 (one-time). Monthly retainer from £750/month: Essentials plan £750/month for one managed workflow; Growth plan £1,200/month for multiple workflows; Advanced plan £2,000+/month for full operations coverage.
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| Key features | - Conversations triggered from chat, forms, schedules, or events with model, tool, and API calls
- Graph and YAML workflow control with typed contracts and version control
- Reusable actions, LLM calls, capability bindings, and external system connections
- Managed memory, retrieval-augmented context, and MCP integration
- Human review points with conditionals, loops, segmentation, and live handoff
- Multilingual assistants across web, messaging, social, and custom channels
- Source-available codebase with full infrastructure control
- No message volume or workflow execution billing
- Deployment across on-premise or cloud infrastructure
- GDPR and compliance support with self-managed storage and audit trails
| - Capture enquiries from website, email, chat, or WhatsApp 24/7
- Respond to common questions using approved business information
- Qualify leads by collecting customer details and identifying intent, urgency, and service fit
- Apply human oversight to uncertain, sensitive, or high-value cases
- Execute actions including booking, routing, follow-ups, and document collection
- Deliver ready-to-act lead summaries with all details structured for immediate handover
- Automated appointment booking and callback routing
- Review management and automated review request campaigns
- Client intake and automated document collection
- Weekly workflow performance review and continuous improvement
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| What makes it different | - Complete self-hosting and data control without third-party data handling
- Fair Core License permits use for any purpose except competing use
- Predictable license-key pricing with no message or execution metering
- One runtime connects conversations, actions, memory, and tools across multiple channels
- Custom actions, channels, and extensions for enterprise deployments
| - Managed service, not software — we run the workflow and bear operational responsibility, not you
- Human-in-the-loop by design with automatic escalation of sensitive and regulated enquiries
- Outcome-based pricing reflects value delivered, not features or hours
- Start with a focused pilot — prove value with one workflow before expanding
- Approved knowledge base ensures AI responds only from verified business information, no AI guessing
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 40 ● no change since last check | Not checked yet ▼ −1 (down) since last check |
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| Trust Flow (Majestic) | 20 | 5 |
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| Citation Flow (Majestic) | 28 | 19 |
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| Referring domains (Majestic) | 275 | 8 |
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Cognumi