Image AI API for on-model imagery, virtual try-on, and ad creative for ecommerce and fashion
Stage
Not given
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Founded
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Based in
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US
Pricing model
Freemium
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Pricing
Free: 40 welcome credits (one-time). Starter: $9.9/month (400 credits monthly) or $59.40/year. Pro: $29.9/month (1,600 credits monthly) or $179.40/year. Credit packs: 320 credits for $9.90 or 1,200 credits for $29.90. Video costs: 480P at 5 credits per second, 768P at 8 credits per second.
Pro: $166/month (annual) or $199/month (monthly) with $200 API allowance. Studio: $416/month (annual) or $499/month (monthly) with $500 API allowance. Enterprise: from $1,999/month (annual). All plans billed by processing time at $0.0012 per second. Typical costs at 1024×1024: image generation ~$0.0
Key features
Product Agent mode - converts product photos to commercial videos without manual prompts
Text to Video mode - creates videos from written descriptions
Image to Video mode - animates images with motion prompts
Batch video generation from multiple product photos
Video lengths from 5 to 15 seconds
Resolution options at 480P and 768P
Multiple aspect ratios including vertical video support
Scene-appropriate sound effects and ambience generation
Private video history and download management
Background processing - leave page while video generates
On-model imagery generation from product photos
Virtual try-on for garments on AI models
Background replacement and removal
Identity lock, faceswap, and model consistency
Video, speech, and 3D generation
Asynchronous job processing with webhooks
Product detail preservation with controls
Commercial licensing and AI disclosure metadata
Upscaling and image finishing
What makes it different
No prompt writing required for Product Agent - automatically creates commercial prompts from product photos
Three specialized video generation modes in one workspace
Powered by H3 Max Turbo, fal.ai's optimized version of MiniMax H3
Batch upload for creating multiple product videos at once
Transparent credit-based pricing with no expiry on purchased credits
No image storage or model training on user content
Tuned specifically for fashion and product imagery with preserved detail