Free: 40 welcome credits (one-time). Starter: $9.9/month (400 credits monthly) or $59.40/year. Pro: $29.9/month (1,600 credits monthly) or $179.40/year. Credit packs: 320 credits for $9.90 or 1,200 credits for $29.90. Video costs: 480P at 5 credits per second, 768P at 8 credits per second.
Free guest trial (limited). Subscription plans: Starter $7.99/month (billed annually at $95.90, 400 credits/month), Pro $15.99/month (billed annually at $191.90, 1000 credits/month), Ultra $31.99/month (billed annually at $383.90, 3000 credits/month). One-time credit packs also available.
Key features
Product Agent mode - converts product photos to commercial videos without manual prompts
Text to Video mode - creates videos from written descriptions
Image to Video mode - animates images with motion prompts
Batch video generation from multiple product photos
Video lengths from 5 to 15 seconds
Resolution options at 480P and 768P
Multiple aspect ratios including vertical video support
Scene-appropriate sound effects and ambience generation
Private video history and download management
Background processing - leave page while video generates
Male to female and female to male swap directions
No sign-up required for guest trial
No watermark on generated images
Web browser-based editor
Supports full-body photos
Processes up to 3840x2160 pixel images
Retains facial identity and expression
7-day photo retention policy
What makes it different
No prompt writing required for Product Agent - automatically creates commercial prompts from product photos
Three specialized video generation modes in one workspace
Powered by H3 Max Turbo, fal.ai's optimized version of MiniMax H3
Batch upload for creating multiple product videos at once
Transparent credit-based pricing with no expiry on purchased credits
Generative AI redrawing instead of fixed overlay filters
Free to try without account creation
Considers full image composition including hair, lighting and facial features