| What it does | AI assistant for Follow Up Boss that turns CRM context into thoughtful follow-up drafts ready for review
| AI agent grounded in customer journey context for enterprise CX operations
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| Stage | Startup
| Established
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| Founded | 2024
| 2016
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| Based in | US
| NL
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| Pricing model | Freemium
| Not given
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| Pricing | Free: $0/month with 15 AI messages per day, Ace Win Score and Churn Risk fields, and 9 Smart Lists. Ace: $25/seat/month with unlimited messages, Daily Brief, Next Moves, and mobile workspace. Ace Pro: $55/seat/month adding voice, Claude/ChatGPT connector, one-tap AI drafts, and Zillow playbook. Ace
| Trial: 30-day free trial with 2 users and 5 journeys, capped AI use. Management and Strategic plans require custom quotes based on journey count. Minimum spend shown represents around 5 journeys, with per-journey fees decreasing as more journeys are added. Annual invoicing upfront.
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| Key features | - AI Chat with contact context and CRM queries embedded in Follow Up Boss
- Daily Brief with tasks, appointments, and contacts needing attention
- Smart Lists pre-ranked by AI scores for speed-to-lead and lead prioritization
- MCP connector for Claude and ChatGPT to access CRM tools in third-party AI apps
- Zillow speed-to-lead playbook with 5-minute response timer and alert escalation
- Command Center queue sorted by GCI at risk for team-wide revenue management
- Automations with Fair Housing compliance scanning before sends
| - Ask in plain language and receive answers grounded in customer journeys
- Surfaces insights and identifies where friction is accumulating
- Generates executive briefs, sprint inputs and stakeholder reports
- Cites sources for every claim with specific journey steps and research pieces
- Aligns business KPIs and voice of customer data to customer journeys
- Skills framework for standardized, repeatable AI tasks
- Role-based access controls and enterprise security
- No data sharing with third-party AI providers
- TheyDo MCP for integration with external AI systems
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| What makes it different | - Draft follow-ups shaped by Follow Up Boss context and saved voice preferences rather than generic AI
- Works across multiple surfaces—inside FUB, on iPhone app, and in Claude/ChatGPT via MCP—with consistent memory across all
- Fair Housing-trained AI with compliance checks built into drafts and automations
- Unified team operations with account-wide Ace Trove add-on providing revenue-focused views and predictive fields
| - Every answer cites sources and cannot hallucinate because it only reasons over your data
- Turns raw transcripts and notes into structured journey insights in minutes instead of weeks
- Role-based permissions ensure agent respects workspace access controls
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 31 ▲ +1 (up) since last check | 63 ● no change since last check |
| Trust Flow (Majestic) | 5 | 19 |
| Citation Flow (Majestic) | 25 | 39 |
| Referring domains (Majestic) | 61 | 599 |