| What it does | AI assistant for Follow Up Boss that turns CRM context into thoughtful follow-up drafts ready for review
| Real-time steering and guardrails for AI agents
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| Stage | Startup
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| Founded | 2024
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| Based in | US
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| Pricing model | Freemium
| Freemium
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| Pricing | Free: $0/month with 15 AI messages per day, Ace Win Score and Churn Risk fields, and 9 Smart Lists. Ace: $25/seat/month with unlimited messages, Daily Brief, Next Moves, and mobile workspace. Ace Pro: $55/seat/month adding voice, Claude/ChatGPT connector, one-tap AI drafts, and Zillow playbook. Ace
| Team: Free per organization, unlimited users, 200 session-hours per month. Enterprise and Gateway: Custom pricing, billed annually.
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| Key features | - AI Chat with contact context and CRM queries embedded in Follow Up Boss
- Daily Brief with tasks, appointments, and contacts needing attention
- Smart Lists pre-ranked by AI scores for speed-to-lead and lead prioritization
- MCP connector for Claude and ChatGPT to access CRM tools in third-party AI apps
- Zillow speed-to-lead playbook with 5-minute response timer and alert escalation
- Command Center queue sorted by GCI at risk for team-wide revenue management
- Automations with Fair Housing compliance scanning before sends
| - Reads every tool call agents make and blocks unsafe ones before they run
- Catches stalled and runaway sessions while they run
- Steers agents back when they go past what was asked
- Tracks every session's tokens against usual usage
- Stops credential and data leaks before they leave the machine
- Inventories all agents, MCP servers and skills in use
- Blocks dangerous calls before they run in agent hooks and at the gateway
- Sends every finding to Slack, webhook or SIEM
- Verifies each agent's identity before access
- Keeps audit-grade masked records of every action and decision
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| What makes it different | - Draft follow-ups shaped by Follow Up Boss context and saved voice preferences rather than generic AI
- Works across multiple surfaces—inside FUB, on iPhone app, and in Claude/ChatGPT via MCP—with consistent memory across all
- Fair Housing-trained AI with compliance checks built into drafts and automations
- Unified team operations with account-wide Ace Trove add-on providing revenue-focused views and predictive fields
| - Works with Claude Code, Codex, Cursor, Devin and more
- Runs on your machines, gateways and in the cloud
- Active steering corrects or stops drifting runs
- One policy applied across all MCP servers, plugins and skills
- Continuously monitors components for known vulnerabilities
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 31 ▲ +1 (up) since last check | 3 ▲ +2 (up) since last check |
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| Trust Flow (Majestic) | 5 | 13 |
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| Citation Flow (Majestic) | 25 | 25 |
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| Referring domains (Majestic) | 61 | 23 |
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Follow Up Ace
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