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Follow Up Ace vs M91

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Follow Up Ace compared with M91
DetailFollow Up Ace logo Follow Up AceM91 logo M91
What it doesAI assistant for Follow Up Boss that turns CRM context into thoughtful follow-up drafts ready for review Human-in-the-loop approval for AI agents
StageStartup Not given
Founded2024 Not given
Based inUS Not given
Pricing modelFreemium Free
PricingFree: $0/month with 15 AI messages per day, Ace Win Score and Churn Risk fields, and 9 Smart Lists. Ace: $25/seat/month with unlimited messages, Daily Brief, Next Moves, and mobile workspace. Ace Pro: $55/seat/month adding voice, Claude/ChatGPT connector, one-tap AI drafts, and Zillow playbook. Ace Free forever with all features included
Key features
  • AI Chat with contact context and CRM queries embedded in Follow Up Boss
  • Daily Brief with tasks, appointments, and contacts needing attention
  • Smart Lists pre-ranked by AI scores for speed-to-lead and lead prioritization
  • MCP connector for Claude and ChatGPT to access CRM tools in third-party AI apps
  • Zillow speed-to-lead playbook with 5-minute response timer and alert escalation
  • Command Center queue sorted by GCI at risk for team-wide revenue management
  • Automations with Fair Housing compliance scanning before sends
  • Alerts on iPhone and Android with answer buttons
  • Phone call escalation for high and critical alerts
  • Breaks through silent mode and Do Not Disturb
  • Attachments and notes on every alert
  • Broadcast to a channel with one person taking ownership
  • See who acted and who ignored alerts
  • Answer buttons set by you or your AI
  • Callback webhooks to return answers to your code
  • Setup via pasted prompt or API key-free send link
  • Integration with AI frameworks, automation platforms and HTTP API
What makes it different
  • Draft follow-ups shaped by Follow Up Boss context and saved voice preferences rather than generic AI
  • Works across multiple surfaces—inside FUB, on iPhone app, and in Claude/ChatGPT via MCP—with consistent memory across all
  • Fair Housing-trained AI with compliance checks built into drafts and automations
  • Unified team operations with account-wide Ace Trove add-on providing revenue-focused views and predictive fields
  • Full-volume alerts that interrupt even when phone is silenced
  • No SDK, API key or card required to start
  • Free forever with every feature for every team member
  • Escalates to phone calls for critical alerts that go unanswered
  • Works with existing AI agents, workflows and monitoring tools
Community votes00
DR (Domain Rating by Ahrefs)31 +1 (up) since last check73 no change since last check
Trust Flow (Majestic)51
Citation Flow (Majestic)251
Referring domains (Majestic)610

5 details filled in for both companies.

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