Amharic-first AI assistants and official government knowledge for Ethiopia
Stage
Not given
Startup
Founded
Not given
2025
Based in
Not given
ET
Pricing model
Freemium
Freemium
Pricing
Free: $0/month with 50 chats per month; Basic: $29.99/month ($23.99/month yearly) with 500 chats; Starter: $79/month ($63.20/month yearly) with unlimited chats; Pro: $149/month ($119.20/month yearly) with unlimited chats; Premium: $299/month ($239.20/month yearly) with unlimited chats. Every new acc
Free to try with daily limits; Business and Government plans available on request
Key features
Learns your business from website pages and uploaded files
Answers visitors 24/7 in their language
Hot lead scoring and qualifying questions
Booking calendar integration
Export leads as spreadsheet
Team member management with roles
Bini citizen assistant for everyday questions about passports, IDs, taxes, courts, land, utilities and Addis Ababa life
Dr Afiya health guidance with Ministry of Health documents and emergency detection
Asmat legal information from proclamations and regulations with cited articles
MCP connector to use BinaSmart in ChatGPT, Claude, Gemini and Perplexity
Knowledge API to query government-services index with ranked passages and source links
Owner dashboard for AI-assisted business management of tenants, orders, bookings and invoices
Embeddable chat widget for branded Amharic assistant on websites
Bini Browser Chrome extension for navigating government and business websites
What makes it different
No technical skills required - one line of code to install
Never invents answers - tells visitor honestly when it doesn't know
Free trial of full Pro plan with no card required
Same AI works on website, WhatsApp and inside your app
Your data is yours - no made up reviews or fake numbers
Built in Ethiopia, Ethiopian-owned and Amharic-first
Works inside ChatGPT, Claude, Gemini and Perplexity without installation
Private document deployment available for banks and government offices
Customizable assistants trained on your own documents and knowledge
Assistly
BinaSmart AI